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Title details for High-Tech, High-Touch Customer Service by Micah Solomon - Available

High-Tech, High-Touch Customer Service

by Micah Solomon
ebook
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Twitter, smartphones, and self-service kiosks are taking over, and tech-savvy business dealings are no longer an advantage—they're a requirement. With entertaining humor and inarguable logic, author Micah Solomon offers surefire strategies for success by exploring the timelessness of customer service (i.e., what hasn't changed), the high-tech tools that could give you a customer service advantage, and the systemic social shifts that are changing your customer's expectations of the way you do business. You'll learn inside secrets of wildly successful customer service initiatives, from internet startups to venerable brands, and how to turn casual customers into fervent supporters who will spread the word far and wide—online and off. High-Tech, High-Touch Customer Service does this by teaching readers the six major customer trends and what they mean for business; the eight unbreakable rules for social media customer service; how to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums; how to understand and leverage the rising power of self-service; and how to build a company culture that breeds stellar customer service.With special features including lessons from the latest newsworthy customer service blunders, you'll be equipped to retool old-fashioned customer service and turn time-strapped, screen-addicted, value-savvy, and socially engaged critics into fervent loyal customers who help your business thrive.
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Publisher: AMACOM Books Edition: 1

Kindle Book

  • Release date: May 21, 2012

OverDrive Read

  • ISBN: 9780814417911
  • Release date: May 21, 2012

EPUB ebook

  • ISBN: 9780814417911
  • File size: 2167 KB
  • Release date: May 21, 2012
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Formats

Kindle Book
OverDrive Read
EPUB ebook

subjects

Business Nonfiction

Languages

English

Twitter, smartphones, and self-service kiosks are taking over, and tech-savvy business dealings are no longer an advantage—they're a requirement. With entertaining humor and inarguable logic, author Micah Solomon offers surefire strategies for success by exploring the timelessness of customer service (i.e., what hasn't changed), the high-tech tools that could give you a customer service advantage, and the systemic social shifts that are changing your customer's expectations of the way you do business. You'll learn inside secrets of wildly successful customer service initiatives, from internet startups to venerable brands, and how to turn casual customers into fervent supporters who will spread the word far and wide—online and off. High-Tech, High-Touch Customer Service does this by teaching readers the six major customer trends and what they mean for business; the eight unbreakable rules for social media customer service; how to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums; how to understand and leverage the rising power of self-service; and how to build a company culture that breeds stellar customer service.With special features including lessons from the latest newsworthy customer service blunders, you'll be equipped to retool old-fashioned customer service and turn time-strapped, screen-addicted, value-savvy, and socially engaged critics into fervent loyal customers who help your business thrive.
Expand title description text
Business Nonfiction